Guidelines for Event Planning 5.0: Event Day - Pulling It Off

This blog is all about the important aspects that relate to the day of the event itself.

  1. Set expectations carefully – then deliver.
    Ensure that the audience has a great (good is not enough) experience; and that you deliver them what they expected.

  2. Attitude is contagious. 
    Your guests will play off your attitude and dynamics during the event. Lead by example and have a good time.

  3. Let crowd reaction be your barometer.  
    Read the audience during the event. Ask people how they are doing. If things are going great and they are not, you’ll know.

  4. Always ask yourself: How is this relevant to attendees? 
    Make sure you’re offering content that is relevant to over 80% of the audience. The audience must walk away with tangible tactics to improve their business and career and they must feel the speaker’s energy. Speaking about your business and what you do without offering the audience what THEY need is a waste of time and money for all.

  5. As the master of ceremonies or a speaker – practice. 
    You know your business, but do not assume that you know how to put on a presentation. Practice giving your presentation, answering questions and handling difficult and confrontational members of the audience. The more prepared you are the better.

  6. Look your best.
    Be comfortable but fashion forward. Even if you are an accountant or lawyer, choose your most distinctive suit or tie. People remember how comfortable you are in your own skin.